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Oh wow, that is very surprising to me. I somehow expected a billion of installations. Especially when I saw the screenshots without it in the article, how can anyone browse the web without it?
Adblock users are still a statistical minority of web users. Most people don’t care (as evidenced by Netflix’s ad tier gaining subscribers every quarter) or don’t know those extensions exist.
There are other ad block options. And there is Firefox. I use Vivaldi browser, it has a built-in ad blocker, just like many other browsers. I just wish Vivaldi would be Firefox based.
But Firefox has a installation base of 2.8% and Chrome 65%. The Firefox uBlock Origin installations are in my opinion statistically insignificant, so are Brave browser installations which are even lower.