‘Anime Isn’t Alternative Content Anymore’: Lessons From Crunchyroll’s Breakout Autumn — Demon Slayer and Chainsaw Man made a combined $168 million USD in October

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www.thewrap.com/anime-box-office-success-explai…

Non-paywalled link.

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First line:

As slow as the box office has been this month, it could have been so much worse had it not been for an unprecedented savior: anime.

Theatrical venues, starved for features whose theatrical window has gone from 6-12 months to a matter of weeks, is basically willing to screen anything that puts butts in seats.

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